Frank Soda & Imps launched in high
Promotional Press Release
In a major thrust of the
spring promotion season, QUALITY RECORDS launched FRANK SODA & THE IMPS
amidst exploding television sets, soda glass kits and body-building
With an objective to initially expose the IMP'S new album at
contemporary FM rock stations, Frank and Soda mate Kim Johnson escorted Quality
Director of Promotion John Small and Ontario Promotion Representative Bruce
Carney to key media outlets including CFTR, CFNY, CITY-TV, CKOC and the Toronto
The tour netted positive results and airplay on all FM outlets and
made Kim Johnson the Sun's coveted "Sunshine Girl" in the April 28th
Soda entered each station with a television set on his head,
powder-charged to explode when the key station personnel entered his
A highly successful room-packed El Mocambo Tavern showcase was
held Tuesday, April 28th.
Extensive store displays of mobiles and posters
completed the intial promotion effort.
"CRAZY GIRLS" and "OVERSEXED AND
UNDERFED" have been chosen as the two A/Side cuts. Station preference will
dictate which of the two songs will dominate national airplay.
has continued to maintain a heavy road schedule including appearances in Ottawa,
Montreal and Toronto. Two Toronto dates have proceeds going to major charities
including the Green Peace Foundation (Thursday, May 15th, at the Palais Royale)
and the Canadian Cancer Society (Friday, May 16th, at the St. Lawrence
Additionally, the group will head major venues in Winnipeg,
Calgary and Vancouver.
A national television appearance will be taped for
the CBC "STARCHART" series broadcast Saturdays at 7PM and WNEW Television, New
York City, at 8PM Saturdays.